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Letter: Tobacco Targets Us

We are students at the Glen Cove High School who are taking health education classes. Currently, we are learning about how big tobacco companies target our classmates and the youth of America. In honor of “Kick Butts Day 2014” our Health Class would like to bring to your attention the impact of tobacco marketing. Tobacco marketing has been declared a youth epidemic by the Surgeon General, so we are taking a stand to call for a reduction in youth’s exposure to tobacco marketing. Did you know that tobacco companies spend $1 million every hour to spread their deadly message? 


Our health class feels strongly about keeping tobacco products away from our fellow classmates in order to preserve the health of the youth across America. This year we once again are partnering with the Tobacco Action Coalition of Long Island in their “We’ve Seen

Enough” Tobacco Campaign.  Our goal is to raise awareness of how Big Tobacco Companies strategize and target the youth with marketing campaigns. We are encouraged that the trend is changing and we are hopeful that other retail companies will follow CVS’s decision to ban the sale of tobacco. CVS’s actions demonstrate the importance of health over profit. 


Overall, the goal of the “We’ve Seen Enough” Tobacco Campaign is to bring awareness to the public. In addition, we hope our elected officials will consider making more laws which will protect children from tobacco marketing. Lastly, research shows that without proactive action to reduce smoking, 5.6 million U.S. children who are alive today will die prematurely from smoking related illnesses. Therefore, there needs to be a call to action to eliminate tobacco marketing to the youth of America.  


Shelby Galante


Erika Fonseca